Topic page for CRMCustomer Insight at ±±¾©Èü³µpk10 UK
±±¾©Èü³µpk10 UK topic page, a collection of CRMCustomer Insight articles and analysis
The tragedy of Olive Cooke reveals a lack of humanity by charity marketers
The voluntary codes of contact under which charities operate do not appear to be working. Jon Wilkins, executive chairman of
Watch: Smart Data Live 2015: 'Data is not very sexy, but it's incredibly important'
The AOP (Association of Online Publishers) and the PPA (Professional Publishers Association) partnered last week to hold Smart Data Live!,
Co-operative Bank reviews CRM after separation from Co-operative Group
The Co-operative Bank has signalled a potential departure from its joint agency arrangements with former parent company Co-operative Group by
The year ahead for customer engagement
In an age when the consumer calls the shots, optimising the customer experience becomes the number-one challenge for brands and
Rapp awarded full-service business for Cigna
Rapp has been awarded the creative, media and data accounts for Cigna Insurance Services in the UK, following a three-way
Why discounting can put your customers' loyalty at risk
As supermarkets and retailers fight to offer the lowest prices, Jan-Pieter Lips, EMEA president at Aimia - the company behind
Rapp appoints Alexei Orlov as global chief executive
Rapp has hired Alexei Orlov, a former chairman of Wunderman Worldwide, as its chief executive, replacing Bob Horvath, who will
Rapp merges data, creative and media strategy teams
Rapp, the digital and direct agency has integrated all of its strategy and enablement specialists across its data, creativity and
Npower partners Google-owned Nest Labs to take on British Gas' smart home products
Npower is taking on British Gas in the smart home sector by partnering with Google-owned Nest Labs to offer its
Land Rover UK expands relationship with Lida
Land Rover UK has moved its retail marketing account to Lida, the M&C Saatchi digital and direct agency, following a
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